Flares in the competition because of cloud-based music service market, Apple launched iTunes in the race on Monday, the icloud cloud storage service, which may come to those who beat the first part of music like Google and Amazon, and stand out as a leader persons.
For many people, Apple is taking by default, as a natural market leader, because of its dominance of music downloads. Scott Forstall, Apple's IOS software, the official said, speaking Monday in San Francisco at the Apple Worldwide Developers Conference, the company's iTunes Music Store has sold over 1.5 billion songs.
Transformed with the iTunes store was launched in 2003 the music industry, Apple, in the eyes of many industry observers may be renewed based on current trends in cloud computing sector, and take to a new level, the traditional model is to download the sign of the age .
First of all, Apple is on board all four major record companies (Universal, EMI, Sony and Warner). Google and Amazon, and without the blessing of the industry, Apple just need to keep each song in its copy of the cloud server, eliminating the redundancy of the user and server upload work. By working only in the song file is not in the 18 million songs in the iTunes store match.
Such as Amazon and Google on the competitors side, on Monday, Apple CEO Steve Jobs said that Apple provide users "as the music in minutes rather than weeks to buy from iTunes the same benefits."
On Friday, the New York Post reported that Apple pay 100 million to 150 million U.S. dollars, the four major record companies as an incentive to get their support in advance. Quoted that the advance has been held by the scale of the music industry a major source for Google, it will likely have to pony up the cost of higher opponent must also take action to cloud services.
Second, Apple offers a better free and paid plans. In contrast, Amazon to provide five years of free storage space, equivalent to about 2,000 songs and 20 gigabytes to 20 gigabytes of U.S. dollar payment plan, while Sony's music provides an infinite per $ 9.99 monthly subscription business for free.
Apple offers to buy five, excluding the application, music or books Gigabit free storage space. In his speech, Jobs stressed icloud is free, and a word "free" is behind him on the big screen.
He also noted that 24.99 each dollar paid for iTunes music game plan than the company's products more expensive Amazon, Google has not announced prices, however, said: "This is an industry-leading efforts."
For iTu nes match, the user's iTunes library to be scanned, they will be able to quickly get these tracks on a compatible device, rather than uploading them, photo albums, according to Apple.
Third, icloud providing one-stop purchasing experience, combining music, clouds delivery and flow. Negative examples, where you can Google. As the search giant and the major record companies failed to reach a licensing agreement, users can not currently purchase a trial version of its Google News music songs, so a lot of cloud service is basically a hard drive. In theory, it also needs to maintain its servers in multiple copies of the same song, it may take several days for users to upload their music library.
This game has been Apple's next big many industry observers see the iTunes source of income. According to reports, Apple has maintained an annual fee of thirty percent and 70 percent would go to record companies, publishers and artists.
"If you do not think our position on this serious, you're wrong. We are ready for customers to start using icloud, we can not wait until into their hands, said:" Jobs concluded his keynote address on Monday in the Apple of the Developer Conference.
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